Chris Turton

Author: Chris Turton

Which Amazon Growth Levers Actually Work in 2026

As an Amazon agency, there’s one question we get asked more than any other and that’s how do I sell more? The internet gives you hundreds of answers. More ads. Better SEO. New tools. New hacks. New product launches. But the reality is that not all growth levers are equal.

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Why Most Amazon Brands Plateau After Early Growth, And What Fixes It

Many Amazon brands experience a similar pattern in their early months on the platform. A product launches well, sales begin to build, advertising seems to work, and all the numbers start moving in the right direction.  Then something changes. Sales stop climbing as quickly as they did before. Advertising costs

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This Is Why Your Amazon Brand Is Not Growing

In this video we break down the real reasons most Amazon brands are not growing in 2025. It is rarely because the algorithm is against you. More often it comes down to weak fundamentals. Poor listings, thin margins, messy advertising, bad operations, or not treating Amazon like a proper brand

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10 Factors That Drive Click Through Rate and Conversion on Amazon

In this video we break down the ten core factors that directly impact your sales on Amazon. Five of them improve your click through rate, which means getting people to actually click your listing. The other five improve your conversion rate, which means turning those clicks into real purchases. If

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