Amazon BSR shows recent sales velocity, not profitability. Learn when Best Sellers Rank is useful and which commercial metrics matter more.
If selling on Amazon has suddenly felt a lot harder than it did a few years ago, you’re not imagining it. The cost of survival on Amazon isn’t one thing. It’s death by a thousand cuts. Fees, new storage rules, inbound decisions, returns, ads, and all the hidden penalties that
If you’re selling on Amazon in 2026, there’s one question many brands with a new product launch are asking: Is Amazon Vine still worth it? It’s a question that continues to generate plenty of discussion among sellers because Vine directly affects reviews and social proof, as well as addressing the
What would you do if your Amazon sales suddenly dropped out of nowhere? One day you’re selling normally, the next it feels like somebody turned off the tap. It’s number one panic we see across seller communities, and while it might happen without warning, it certainly doesn’t happen by accident.
It’s pretty safe to assume that most brands on Amazon don’t have unlimited budgets. So, with that in mind, there will likely come a point at some stage whereby you need to prioritise the direction of your Amazon marketing and what you should be focusing on first. The main marketing
Every week we get asked the same question by Amazon sellers: can AI replace what an agency does? Can a few clever prompts to Claude or ChatGPT take the place of years of operating experience and proper enterprise tools? The honest answer is no, but it is also not a
In this video we talk through how sellers can easily hit $100k a month on Amazon without building a big team or taking on huge overheads. Most people assume you need warehouses, loads of staff and a massive budget, but that simply is not true. We have worked with brands
Ever wondered why some Amazon stores seem to thrive more than others? It may sound simple, but they’re probably just paying more attention to their customer engagement. On Amazon, where every click is a potential sale, engaging your customers effectively means you’re not just selling products; you’re building relationships. Brands
Are you stuck in a rut on Amazon, with question marks and exclamation marks hovering over your head, wondering why you’re not selling as much as the “other” guy? When was the last time you hit your projected sales target, let alone exceed it? Selling on Amazon and, more importantly,
Today, I’m going to cover at length some very important questions for both Amazon buyers and sellers when we talk about reviews. These questions tend to slowly gnaw away at both buyers and sellers, and they keeping going in circles as a result, so I think it’s high time that
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